So implementation
is what matters? We should forget planning and just launch straight into action,
right?
Wrong.
This whole issue
of how to manage planning-execution is an essential matter in Project
Management, and handling it successfully is a secret of project success.
There is an apparent contradiction
involved: As General Eisenhower said, “Plans are nothing; planning is
everything.” He endorsed the process, but was deeply suspicious of its product.
Here’s what I
think he meant: Plan as if every detail must be permanently nailed down in
advance – then execute as if every element of the plan is wide open to
amendment or reversal on the fly.
The key to the conundrum is
understanding how the planning process affects human expectations, and
therefore underlies managers’ behavior during the unfolding of a truly
meaningful project.
If you planned
well, you are solidly planted when change becomes necessary. You know why
you’re where you are, and how you got there. Your responsive action in the new
situation then is confident rather than wobbly and rootless.
In fact, every
good plan makes its parts sufficiently specific that the manager is enabled to
choose wisely among the elements for the right ones to change and how to do so.
Otherwise, faced
with strange and challenging situations, we default to what is familiar and
nonthreatening. We wrap ourselves up in the famed comfort zone.
The results are familiar:
Cost overruns, blown schedules and disappointing outcomes. Basically, multiple
defaults from what we intended. If we’re more than 10 percent off on any one of
them, I consider it a management failure.
This is the Default Fault.
It frequently results
from fuzzy management, which itself often starts with imprecise definitions.
For example,
what’s a “project”? If a group activity isn’t strange and challenging, I don’t favor
calling it a “project.” It’s a “process,” a distinctly different animal.
A process is a
series of sequentially-dependent steps which, done properly, assure a
predetermined outcome. Such an activity rewards repetition, with close
attention to reducing variance in any of the steps. Most of what we do is like
that.
A project,
instead, is unusual. It is characterized by uncertainty, unfamiliarity, complexity,
risk and dependency upon factors you don’t control. It requires innovation and
careful advance into the unknown.
One of its more
devilish characteristics is that the typical project includes a number of known
processes as well as true project elements. That reality can lure the unwary
project manager into inattention, unprepared for the inevitable slide into
unfamiliar territory. Default Fault again.
I’m probably in a minority on this,
judging from the literature of the project profession and from the talk of
most working professionals. They don’t seem concerned about complexity,
uncertainty and risk. I see too much simple reliance on the standard tools. There
is a lack of awareness that the frequent project shortfalls are not inevitable –
but result from careless development and unthinking execution of plans.
Clear concepts and complete definitions would
produce better planning, crisper direction, less waste and stronger results.
A big weakness of
the popular viewpoint is its failure to account for the fact that RISK is the
central fact of projects, and therefore the major factor in Project Management.
Risk is the
possibility that something will go wrong or not work, Risk management is the organized process of identifying and accounting for
anything that could open up that possibility.
Risk management should dictate the
actions of the project manager at the very inception of project planning and
organization.
Where and when is
that?
While the organization's management may have developed specific intentions earlier, project management starts when the project manager is appointed. At that point, the manager's first questions must be raised and the answers researched. The results should then be built into the fundamentals of the project.
Some of those questions
are:
Why does the
organization want this project? How – specifically – do the organization’s
decision makers define the goal? What – again specifically – do they plan to
invest in the effort? What do they expect as a return on that investment? How
do they define the role of the project manager? And so on.
The first default
fault is planted in a project when this kind of thorough exchange is skipped or
glossed over, and when something like it doesn’t produce a full mutual
understanding between the sponsoring organization and the project manager.
I can’t count the number of projects I
have witnessed – indeed, worked on early in my career – that suffered from this
default.
The anti-default
approach must be applied throughout the planning, preparation and conduct of
the project. Everything is thoroughly researched, specified, tracked and
guided.
The project
manager and the designated sponsoring executives negotiate it all and record it
all, including assumptions, performance metrics, variances and plans for in-process correction.
There are no defaults
to low-quality substitute project results. There are backup actions built into
the plan, legitimately residing in the comfort zone.
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